True Terpenes
Over a four-year tenure, I developed and scaled the visual ecosystem for True Terpenes, capturing their unique brand identity: highly innovative, science-backed, and rooted in a distinct do-it-yourself grit.
This collection showcases the diversity of high-volume in-house production, ranging from ultra-clean, technical data sheets and concept packaging mockups to vibrant, high-contrast campaign graphics for flavor-forward vape market sectors. By balancing meticulous informational design (such as interactive product selection trees and instructional blending manuals) with punchy, lifestyle-driven marketing collateral, these projects drove engagement across multiple major B2B product launches.
Vape Innovation E-Book
Headstash
Product Concepts